Trend Micro Optimizes Localization and Streamlines Global Content with GlobalLink

Trend Micro, a global leader in cybersecurity solutions, faced challenges in efficiently localizing its web content across multiple languages. The company needed a solution that could seamlessly integrate with its Adobe Experience Manager CMS, handle complex tasks like link rewriting and i18N dictionaries, and provide an automated, turnkey solution to streamline localizations. Additionally, Trend Micro sought to incorporate machine translation into its workflows and manage localization of Microsoft Office files effectively.

TransPerfect proposed leveraging GlobalLink to create a custom connector for Adobe Experience Manager to handle web content localization, including link rewriting and i18N dictionaries. The implementation of Project Director offered an automated turnkey solution to streamline processes. Additionally, machine translation was integrated into the workflows, and a combination of in-house and outsourcing workflows was established for handling Microsoft Office file localization.