Challenges Faced
The investment bank relied on a combination of on-site linguists and vendors to provide rapid, accurate translations. As such, their ability to operate efficiently in global markets was being severely impacted.
Translation requests flowed through multiple content systems and vendors, creating a complex web of workflows that slowed down critical communications and caused inconsistencies in terminology.
High-volume departments, like equity research and marketing, were experiencing significant delays in getting time-sensitive materials to global markets, potentially impacting business opportunities.
Valuable internal resources were being consumed by manual translation processes, taking focus away from strategic work that could drive business growth.
The Journey Begins
The bank's leadership recognized that they needed more than just a new translation tool — they needed a complete reimagining of how their global communications could work.
We began our partnership with the bank by asking: "What if we could harness the power of AI to transform translation from a business bottleneck into a competitive advantage?" And that is what we set out to do.
The Results
With streamlined workflows and consistent messaging across all markets and languages, the bank’s global impact was strengthened.
Looking Ahead
Today, the US bank is exceeding expectations. With a robust foundation for multilingual support in place, the team is now exploring innovative ways to expand their language services across digital channels, including chat and web platforms.
Reimagine the future of your business — TransPerfect helps you get there.