Marks & Spencer

Marks & Spencer helps Marks & Spencer (M&S) cut translation costs by 54%

"After evaluating multiple vendors, we chose to partner with to build our localised Arabic site. This initiative has made M&S accessible to many more customers.” RACHAEL STEWART M&S International Business Development


in transactions


in conversion rate


in bounce rate

Using a mix of human linguists and AI-powered machine translation, was able to translate 620,000 words of website copy into Arabic in just under two weeks. Thanks to GlobalLink technology, M&S was able to cut their overall time-to-market in half, and the use of translation memory and AI reduced their costs by more than half, with a 54% total saving on translation spend.
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